Privacy Policy

Who we are

Our website address is:

What personal data we collect and why we collect it


When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection.

An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: After approval of your comment, your profile picture is visible to the public in the context of your comment.


If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.

Contact forms

When you submit our contact form, we collect your name and e-mail. The data collected is not used for any marketing purposes and gets deleted once a month.


If you leave a comment on our site you may opt-in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.

If you have an account and you log in to this site, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.

When you log in, we will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select “Remember Me”, your login will persist for two weeks. If you log out of your account, the login cookies will be removed.

If you edit or publish an article, an additional cookie will be saved in your browser. This cookie includes no personal data and simply indicates the post ID of the article you just edited. It expires after 1 day.

Embedded content from other websites

Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracing your interaction with the embedded content if you have an account and are logged in to that website.


We use Google Anlytics and Jetpack to collect user data. To opt-out of Google Analytics for the web, visit the Google Analytics opt-out page and install the add-on for your browser. You can also learn more about Google Analytics’ practices and data use by clicking here.


Activity Log

This feature only records activities of a site’s registered users, and the retention duration of activity data will depend on the site’s plan and activity type.

Data Used: To deliver this functionality and record activities around site management, the following information is captured: user email address, user role, user login, user display name, and local user IDs, the activity to be recorded, the site ID of the site on which the activity takes place, the site’s Jetpack version, and the timestamp of the activity. Some activities may also include the actor’s IP address (login attempts, for example) and user agent.

Activity Tracked: Login attempts/actions, post and page update and publish actions, comment/pingback submission and management actions, plugin and theme management actions, widget updates, user management actions, and the modification of other various site settings and options. Retention duration of activity data depends on the site’s plan and activity type. See the complete list of currently-recorded activities (along with retention information).

Data Synced (?): Successful and failed login attempts, which will include the actor’s IP address and user agent.

Comment Likes

This feature is only accessible to users logged in to

Data Used: In order to process a comment like, the following information is used: user ID/username (you must be logged in to use this feature), the local site-specific user ID (if the user is signed in to the site on which the like occurred), and a true/false data point that tells us if the user liked a specific comment. If you perform a like action from one of our mobile apps, some additional information is used to track the activity: IP address, user agent, timestamp of event, blog ID, browser language, country code, and device info.

Activity Tracked: Comment likes.

Gravatar Hovercards

Data Used: This feature will send a hash of the user’s email address (if logged in to the site or — or if they submitted a comment on the site using their email address that is attached to an active Gravatar profile) to the Gravatar service (also owned by Automattic) in order to retrieve their profile image.


This feature is only accessible to users logged in to

Data Used: In order to process a post like action, the following information is used: IP address, user ID, username, site ID (on which the post was liked), post ID (of the post that was liked), user agent, timestamp of event, browser language, country code.

Activity Tracked: Post likes.


This feature is only accessible to registered users of the site who are logged in to

Data Used: IP address, user ID, username, site ID and URL, Jetpack version, user agent, visiting URL, referring URL, timestamp of event, browser language, country code. Some visitor-related information or activity may be sent to the site owner via this feature. This may include: email address, username, site URL, email address, comment content, follow actions, etc.

Activity Tracked: Sending notifications (i.e. when we send a notification to a particular user), opening notifications (i.e. when a user opens a notification that they receive), performing an action from within the notification panel (e.g. liking a comment or marking a comment as spam), and clicking on any link from within the notification panel/interface.


Data Used: In order to check login activity and potentially block fraudulent attempts, the following information is used: attempting user’s IP address, attempting user’s email address/username (i.e. according to the value they were attempting to use during the login process), and all IP-related HTTP headers attached to the attempting user.

Activity Tracked: Failed login attempts (these include IP address and user agent). We also set a cookie (jpp_math_pass) for 1 day to remember if/when a user has successfully completed a math captcha to prove that they’re a real human. Learn more about this cookie.

Data Synced (?): Failed login attempts, which contain the user’s IP address, attempted username or email address, and user agent information.


Data Used: When sharing content via email (this option is only available if Akismet is active on the site), the following information is used: sharing party’s name and email address (if the user is logged in, this information will be pulled directly from their account), IP address (for spam checking), user agent (for spam checking), and email body/content. This content will be sent to Akismet (also owned by Automattic) so that a spam check can be performed. Additionally, if reCAPTCHA (by Google) is enabled by the site owner, the sharing party’s IP address will be shared with that service. You can find Google’s privacy policy here.


Data Used: To initiate and process subscriptions, the following information is used: subscriber’s email address and the ID of the post or comment (depending on the specific subscription being processed). In the event of a new subscription being initiated, we also collect some basic server data, including all of the subscribing user’s HTTP request headers, the IP address from which the subscribing user is viewing the page, and the URI which was given in order to access the page (REQUEST_URI and DOCUMENT_URI). This server data used for the exclusive purpose of monitoring and preventing abuse and spam.

Activity Tracked: Functionality cookies are set for a duration of 347 days to remember a visitor’s blog and post subscription choices if, in fact, they have an active subscription. Secure Sign On

This feature is only accessible to registered users of the site with accounts.

Data Used: User ID (local site and, role (e.g. administrator), email address, username and display name. Additionally, for activity tracking (see below): IP address, user ID, username, site ID and URL, Jetpack version, user agent, visiting URL, referring URL, timestamp of event, browser language, country code.

Activity Tracked: The following usage events are recorded: starting the login process, completing the login process, failing the login process, successfully being redirected after login, and failing to be redirected after login. Several functionality cookies are also set, and these are detailed explicitly in our Cookie documentation.

Data Synced (?): The user ID and role of any user who successfully signed in via this feature. Stats

Data Used: IP address, user ID (if logged in), username (if logged in), user agent, visiting URL, referring URL, timestamp of event, browser language, country code. Important: The site owner does not have access to any of this information via this feature. For example, a site owner can see that a specific post has 285 views, but he/she cannot see which specific users/accounts viewed that post. Stats logs — containing visitor IP addresses and usernames (if available) — are retained by Automattic for 28 days and are used for the sole purpose of powering this feature.

Activity Tracked: Post and page views, video plays (if videos are hosted by, outbound link clicks, referring URLs and search engine terms, and country. When this module is enabled, Jetpack also tracks performance on each page load that includes the Javascript file used for tracking stats. This is exclusively for aggregate performance tracking across Jetpack sites in order to make sure that our plugin and code is not causing performance issues. This includes the tracking of page load times and resource loading duration (image files, Javascript files, CSS files, etc.). The site owner has the ability to force this feature to honor DNT settings of visitors. By default, DNT is currently not honored. Toolbar

This feature is only accessible to registered users of the site who are also logged in to

Data Used: Gravatar image URL of the logged-in user in order to display it in the toolbar and the user ID of the logged-in user. Additionally, for activity tracking (detailed below): IP address, user ID, username, site ID and URL, Jetpack version, user agent, visiting URL, referring URL, timestamp of event, browser language, country code.

Activity Tracked: Click actions within the toolbar.

Who we share your data with

We do not share user data with anyone.

How long we retain your data

If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue.

For users that register on our website (if any), we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.

What rights you have over your data

If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.

Where we send your data

Visitor comments may be checked through an automated spam detection service.

Your contact information

If you have any privacy concerns, please feel free to contact us at


We collect information about visitors who comment on Sites that use our Akismet anti-spam service. The information we collect depends on how the User sets up Akismet for the Site, but typically includes the commenter’s IP address, user agent, referrer, and Site URL (along with other information directly provided by the commenter such as their name, username, email address, and the comment itself).


  • First #IGTV video is up! I unboxed these @pop_beauty Topper Poppers and gave you my first impressions. Make sure to check it out and let me know what you think ♥️
I had always wanted to start a YouTube channel ever since I saw @zoella doing it. YouTube always seemed scary and for some reason IGTV feels a lot more approachable. What do you think?
Mi primer video para IGTV ya ha sido publicado! Les cuento qué tal me parecieron estos labiales de @pop_beauty. Me cuentas que les parece!
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  • Happy #firstdayofsummer ☀️#clarinsgiftedme one of my favorite lip duos for this season. The Violet Water Lip Stain and the Black Berry Lip Oil. Love how they go together 💋What’s your go-to summer lip?
@ClarinsUSA #TeamSweet #TeamSassy #OctolyFamily
Feliz #primerdiadeverano ☀️ me encanta como se ven estos dos productos juntos! Ustedes que piensan?
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  • Tag someone who inspires you as much as the beautiful @mod.young inspires me! If you haven’t seen her feed, it is beautiful 😍I drool over every single photo she posts. While this is nowhere near anything she’s ever done, I love the idea of trying to capture texture. Who has inspired you on @instagram?
Dejen un comentario con el nombre de alguien que los inspire! Si no han visto la cuenta de @mod.young se están perdiendo de unas fotos hermosas y reseñas excelentes!
@freshbeauty @katesomervilleskincare @patchology @soldejaneiro @boscia @drunkelephant
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  • Anyone else use more than one bronzer to pretend you’ve spent the last week at the beach? I love mixing different shades of bronzer to achieve an even more bronzed and glowy look. I love @thebalm Take Home the Bronze in Oskar (aka Oliver)!
Alguien más usa más de dos polvos bronceadores para pretender que acaban de pasar una semana en la playa? Me encanta el de @thebalm que lo consiguen en @cromanticstore!
@narsissist @hourglasscosmetics @milanicosmetics @pixibeauty @colourpopcosmetics @profusion (gifted)
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  • Who else is excited for the new @zoellabeauty #SplashBotanics collection? The Shower Shake is one of my favorite body washes. It is super moisturizing and smells amazing. In the back, my at-home makeup bag also from @zoellabeauty. Love love everything I’ve tried so far! Available at @ultabeauty in the U.S.
Quien más está emocionado por la nueva colección de @zoella? A mi me encanta el jabón para la ducha! Es súper hidratante. Mi cosmetiquera (en el fondo) también es de esa marca. Súper buen tamaño.
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  • Today’s #motd! Loving these products at the moment 😍If you work from home/don’t work/have summer vacations, do you ever get confused about what day of the week it is? Is it the weekend? Is it Tuesday? 🤷🏻‍♀️
P.S. sorry for the repost - last photo looked green. Had to fix that.
Mi #maquillajedeldia! He estado amando estos productos😍Si trabajan desde su casa/no trabajan/tienen vacaciones de verano, se lea pierde la semana y no saben que día es? Es el fin de semana? Es martes? 🤷🏻‍♀️
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