Advice Blogging

How I Grew My Instagram Account

If you have a blog, a YouTube channel, or if you’re an aspiring social media influencer, you’ll know how hard it currently is to grow an Instagram account. For every 20 new followers, you lose 25. I started using my personal Instagram account in connection with my blog in March 2017. At this time, I had less than 450 followers. Now, I have over 3,000. I know, that probably doesn’t seem like much, but it is. The real growth has happened in the last few months. In November, I had 1,500 followers. If you see anyone growing A LOT faster than this, like A LOT, you might want to question if their followers are real. Buying Instagram followers is a thing. Don’t do it. This is how I grew my Instagram account in the last two months.

Quality Content

Make sure you’re producing quality content. I am not saying you need a DSLR camera, but you at least need a phone with a camera like an iPhone 7. When using your iPhone camera, the most important thing is lighting. Having the right lighting will make all the difference. If you are using a DSLR, I recommend shooting in RAW and editing your photos in Lightroom.

Consistency

I post twice a day. This might seem excessive to some, but I think this will depend on your niche. With makeup, there are so many accounts and our niche is so oversaturated, posting twice a day allows me to reach more people. I post once in the morning and once in the evening. Whatever posting schedule you decide to go with, stick to it. Staying away from Instagram for days a time can really hurt you.

Engagement

Even if you don’t post every day, make sure you’re going on the app and engaging with others every day. Whether this is by commenting, liking, following others, interacting with your followers and those you follow. Instagram is a great way to build relationships and network with people who have your same interests. I hate whenever I get comments saying things like, “You’re my favorite account! I love your content! Check mine out!” only to see that they don’t follow me and they’ve been posting the same message on multiple posts. Leave real comments in response to the post, the photo, or the caption.

Don’t Ask For Follows

Like I said before, comments asking for follows are the worst. If you’re going to ask for a follow, make sure you’re following the account you’re asking the follow from, and that you continuously engage with them. I know it’s great being followed by an account you admire, so make sure you’re constantly showing your support to them. They notice. I promise. Asking for advice is okay, but that is not the same as a follow.

Don’t Follow to Unfollow

This is just annoying, and believe me, it doesn’t work. Just as you unfollow them, they’ll unfollow you. It’s a vicious cycle you do not want to be a part of.

Hashtags and Geolocation

Make sure you’re making the most of the hashtags you’re allowed to use. Use hashtags that are relevant to your niche and the content you’re creating. Try to avoid using the spammy ones like #like4like and #follow4follow. You can use 30 hashtags per post, but there’s a hack that allows you to use 60 hashtags. There are rumors that say that this can get you blocked, but I use 60 hashtags and so far so good. To add 60 hashtags to your post, you need to publish your photo with no hashtags, then add the first 30 as a comment, and then go back and edit the caption and add the other 30.

What I do to avoid getting blocked is going back and deleting the hashtags of old posts. This also helps to keep your account clean. The second thing you need to make the most of is geolocation. This is when you add a location to your post. Some people search photos based on location. It is just another way to be found by others.

Instagram Analytics

Unless you have 10K followers, I would not recommend you switch to a business profile. When you have a business profile, Instagram wants to push you to pay for advertisement. A way to see analytics on your account without switching to a business profile is by using the free resources available on the Internet.

  • SocialBlade – allows you to see your growth (or anyone’s growth) and future projections. This is also a great tool if you’re curious if someone has purchased followers. If they have, you’ll see how in one day they gained 20k followers when they usually gain 200.
  • Union Metrics – this one gives you a bit more data. The free version gives you an overview of your most successful hashtags, your most liked photos, and the followers who engage with your posts the most.
  • SquareLovin – the analytics provided by SquareLovin a little more in-depth. What I like the most about this one is that they give you analytics on engagement. I can see how my average of likes per post has grown, same with comments.

I hope you’ve found these tips useful! Don’t feel discouraged and just keep creating amazing content. That’s what it’s all about.

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Holaa! My name is Maria, twenty-three, Colombian in Oregon, pursuing my Masters degree in Media Studies and using makeup as a procrastination tool. Join me as I learn more about makeup and share my thoughts with you!

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February 3, 2018

Instagram

  • AD Where do you store your day-to-day makeup? I have been using this beautiful bag from @era81_official 😍It even has my name on it (swipe left to see 👉🏼). It is perfect to keep all my essentials, and it is so sturdy so I know they’ll be safe. You can use code “MCERA81GIFT” in the Notes at checkout for a free gift with purchase 🎁
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Donde guardan su maquillaje del día a día? Yo he estado usando esta cosmetiquera de @era81_official 😍Es el tamaño perfecto y hasta tiene mi nombre!
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@hourglasscosmetics @marcbeauty @narsissist @tartecosmetics @maybelline
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#makeupbag #toiletrybag #vanity #travelbag #travelmakeupbag #hourglasscosmetics #ambientlighting #ambientlightingpowder #tartecosmetics #tartelette #maybellinefitmeconcealer #maybelline #tarteblush #narssheerglow #foundation #motd #muotd #fotd #lookoftheday #lookdeldia #makeupcollection #era81 #leathergoods #leatherbag #beautycommunity #beautybag #cosmetiquera #beautylover #maquillajedeldia #maquillajecolombia
  • That moment when you end up with two blushes because you forget you’d already put some on 🙈I picked up my @ultabeauty birthday gift and it is the cutest @narsissist Orgasm mini blush. What’s your favorite blush?
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Así como cuando se te olvida que ya te habías puesto rubor y terminas con dos 🙈Este rubor de @narsissist fue el regalito de cumpleaños de @ultabeauty. Cuál es su rubor favorito?
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@beccacosmetics @colourpopcosmetics @wetnwildbeauty @thebalm_cosmetics @tartecosmetics @hourglasscosmetics
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#narssist #nars #narsorgasm #narsorgasmblush #hourglasscosmetics #hourglassveilpowder #hourglass #beccacosmetics #beccaopal #beccaprimer #beccafirstlightprimingfilter #tartecosmetics #tartelette #tarteshapetape #shapetapeconcealer #wetnwildfoundation #thebalmcosmetics #colourpopme #colourpopcosmetics #colourpoppalette #colourpopeyeshadow #blush #rubor #makeupjunkie #makeuplover #makeupobsessed #makeuptalk #maquillajedeldia #beautytalk #beautycommunity
  • Part ✌🏼This is an eye look that I like doing when I don’t have time but I want it to look like I made an effort. Just grab a bold, deep shade, pack it on the lid, and then use a lighter, transition shade to blend that out. Off you go. What’s your favorite eye look?
@colourpopcosmetics I Think I Love You palette
@maybelline colossal mascara
@kyliecosmetics crème lipstick in Crush
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Segunda parte ✌🏼Este es el tipo de sombras que me gusta usar cuando no tengo mucho tiempo pero quiero aparentar que hice un esfuerzo. Ustedes que hacen?
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#makeupvideo #makeuptutorial #makeupvideos #makeupvideoss #makeuproutine #dailymakeup #dailymakeuproutine #makeuponthego #colourpop #colourpopcosmetics #colourpopme #ithinkiloveyou #ithinkiloveyoupalette #colourpopeyeshadow #kyliejenner #kyliecosmetics #maybellinecolossal #makeupjunkie #makeupobsessed #igbeauty #igmakeup #instalook #beautyview #beautytutorial #eyeshadowtutorial #eyeshadow #eyeshadowpalette #maybellinemascara #discoverunder100k #beautyblog
  • It’s finally FRIDAY!! And in the U.S. it is also a long weekend 🎉 Any plans? I will be writing papers as the term is almost over.This was the final look from my post yesterday using the @colourpopcosmetics I Think I Love You palette.
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Por fin es VIERNES!! Y en Estados Unidos es lunes festivo 🎉Que planes tienen? Yo estaré haciendo tareas pues ya casi se acaba el trimestre. Este fue el resultado del maquillaje de ayer con la paleta I Think I Love You de @colourpopcosmetics
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#selfiesunday #portraitphotography #concealer #dailymakeuproutine #veiltranslucentsettingpowder #tartelette #lookoftheday #motd #finals #finalsweek #gradschoolproblems #muotd #maquillajenatural #maquillajedeldia #maquillajeprofesional #maquiagem #makeupjunkie #makeuptalk #colourpopme #colourpopcosmetics #palmbffs #goodvibesonly #makeuplover #lipstickhoarder #vibrouge #beautyblog #beautycommunity #beautyjunkie #butfirstlemmetakeaselfie #makeupcollection
  • Happy Thursday! My class today was optional, I didn’t know, so I was the only one who showed up 🎉How is YOUR week going?! This is part 1 and in the next video I will show you how I did the eyes. Do you like them broken up like this? Or would you rather the whole look be in one video?
@smashboxcosmetics primerizer
@narsissist sheer glow
@tartecosmetics aquacealer & Shape Tape
@hourglasscosmetics Veil Translucent Setting powder
@marcbeauty omega bronzer
@profusion blush palette
@beccacosmetics opal
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Mi clase hoy era opcional... yo no sabía... fui la única que fue a clase. Espero eso les de una idea de cómo va mi semana! Feliz jueves! ♥️
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#makeupvideo #makeuptutorial #makeupvideos #makeuproutine #makeuptips #makeupguide #makeupparty #beautyjunkie #beautyvideos #beautyvideo #smashbox #primerizer #marcjacobs #masamorporfavor #beccaopal #beccahighlighter #tutorialdemaquiagem #tutorialdemaquillaje #profusion #hourglasscosmetics #narssheerglow #maquillajedeldia #maquillajenatural #wakeupandmakeup #makeupfanatic1 #makeupblog #igmakeup #discoverunder100k #likeforfollow #recent4recent
  • #EsteeLaudergiftedme I have been using the famous @esteelauder Advanced Night Repair the last couple of nights and I can see why this is a cult favorite. As soon as I apply it, I feel my skin getting softer and plumper. What’s best, is that when I wake up, my skin still feels good. My one issue is that a little doesn’t go a long way. It gets absorbed super quickly into the skin so you have to work fast if you want to make it last. Have you tried this serum? #esteelauder #esteebeauties
Find it here:
https://www.octoly.com/c/hbphp/r/hauil
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He estado usando este serum de @esteelauder las últimas noches y WOW 😱Es increíble el efecto tan rápido que esto tiene en la piel. Se absorbe súper rápido y casi de inmediato la piel se siente más suave e hidratada. Ya lo han usado antes?
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#skincare #luxuryskincare #highendskincare #skincareroutine #nighttimeroutine #nighttimeskincare #nightskincare #advancednightrepair #serum #skincaretips #skincarefirst #skincarethread #skincareblogger #skincarecommunity #sephorahaul #vibrouge #beautyjunkie #beautyobsessed #dryskinproblems #dryskincare #skincareaddict #beautylover #beautyblog #beautycommunity #cuidadodelapiel #pielseca #octolyfamily

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