Advice Blogging

How I Grew My Instagram Account

If you have a blog, a YouTube channel, or if you’re an aspiring social media influencer, you’ll know how hard it currently is to grow an Instagram account. For every 20 new followers, you lose 25. I started using my personal Instagram account in connection with my blog in March 2017. At this time, I had less than 450 followers. Now, I have over 3,000. I know, that probably doesn’t seem like much, but it is. The real growth has happened in the last few months. In November, I had 1,500 followers. If you see anyone growing A LOT faster than this, like A LOT, you might want to question if their followers are real. Buying Instagram followers is a thing. Don’t do it. This is how I grew my Instagram account in the last two months.

Quality Content

Make sure you’re producing quality content. I am not saying you need a DSLR camera, but you at least need a phone with a camera like an iPhone 7. When using your iPhone camera, the most important thing is lighting. Having the right lighting will make all the difference. If you are using a DSLR, I recommend shooting in RAW and editing your photos in Lightroom.

Consistency

I post twice a day. This might seem excessive to some, but I think this will depend on your niche. With makeup, there are so many accounts and our niche is so oversaturated, posting twice a day allows me to reach more people. I post once in the morning and once in the evening. Whatever posting schedule you decide to go with, stick to it. Staying away from Instagram for days a time can really hurt you.

Engagement

Even if you don’t post every day, make sure you’re going on the app and engaging with others every day. Whether this is by commenting, liking, following others, interacting with your followers and those you follow. Instagram is a great way to build relationships and network with people who have your same interests. I hate whenever I get comments saying things like, “You’re my favorite account! I love your content! Check mine out!” only to see that they don’t follow me and they’ve been posting the same message on multiple posts. Leave real comments in response to the post, the photo, or the caption.

Don’t Ask For Follows

Like I said before, comments asking for follows are the worst. If you’re going to ask for a follow, make sure you’re following the account you’re asking the follow from, and that you continuously engage with them. I know it’s great being followed by an account you admire, so make sure you’re constantly showing your support to them. They notice. I promise. Asking for advice is okay, but that is not the same as a follow.

Don’t Follow to Unfollow

This is just annoying, and believe me, it doesn’t work. Just as you unfollow them, they’ll unfollow you. It’s a vicious cycle you do not want to be a part of.

Hashtags and Geolocation

Make sure you’re making the most of the hashtags you’re allowed to use. Use hashtags that are relevant to your niche and the content you’re creating. Try to avoid using the spammy ones like #like4like and #follow4follow. You can use 30 hashtags per post, but there’s a hack that allows you to use 60 hashtags. There are rumors that say that this can get you blocked, but I use 60 hashtags and so far so good. To add 60 hashtags to your post, you need to publish your photo with no hashtags, then add the first 30 as a comment, and then go back and edit the caption and add the other 30.

What I do to avoid getting blocked is going back and deleting the hashtags of old posts. This also helps to keep your account clean. The second thing you need to make the most of is geolocation. This is when you add a location to your post. Some people search photos based on location. It is just another way to be found by others.

Instagram Analytics

Unless you have 10K followers, I would not recommend you switch to a business profile. When you have a business profile, Instagram wants to push you to pay for advertisement. A way to see analytics on your account without switching to a business profile is by using the free resources available on the Internet.

  • SocialBlade – allows you to see your growth (or anyone’s growth) and future projections. This is also a great tool if you’re curious if someone has purchased followers. If they have, you’ll see how in one day they gained 20k followers when they usually gain 200.
  • Union Metrics – this one gives you a bit more data. The free version gives you an overview of your most successful hashtags, your most liked photos, and the followers who engage with your posts the most.
  • SquareLovin – the analytics provided by SquareLovin a little more in-depth. What I like the most about this one is that they give you analytics on engagement. I can see how my average of likes per post has grown, same with comments.

I hope you’ve found these tips useful! Don’t feel discouraged and just keep creating amazing content. That’s what it’s all about.

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Holaa! My name is Maria, twenty-three, Colombian in Oregon, pursuing my Masters degree in Media Studies and using makeup as a procrastination tool. Join me as I learn more about makeup and share my thoughts with you!

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February 3, 2018
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February 3, 2018

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  • New #dermae goodies! And #texturetuesday if you swipe left ⬅️ I have been loving trying out new skincare, especially moisturizers and anything hydrating. I got sent two @dermae products, both with anti-aging qualities. How do you feel about anti-aging skincare?
🍃 The Advanced Peptide and Collagen Moisturizer helps soften and smooth the appearance of wrinkles. Also, includes antioxidants to help support healthy collagen. Even if you are young and don’t have visible wrinkles, it is super important to be preventive! I haven’t used this one yet, but it felt really nice on my hand and I can’t wait to use it.
🍃Also received the Firming DMAE Eye aloft. This cream lifts, firms, and tightens the delicate eye area. It has #hyaluronicacid which infuses a surge of cooling eye moisture. I have used this a couple of times and really like the way it feels. While it isn’t super heavy, it does feel really hydrating.
Thank you so much #dermaesocial 🙏🏼
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Productos nuevos para probar de @dermae! Su hidratante que ayuda a suavizar y disminuir la apariencia de arrugas. Nunca es muy temprano para empezar a prevenir. Y el segundo producto es su crema para la ojos que hidrata, afirma, y levanta la delicada área de los ojos. El #contornodeojos ya lo he usado un par de veces y me ha gustado mucho lo hidrata que hace ver las ojeras.
  • It’s a new week and I am still dealing with my cold 🤦🏻‍♀️Maybe I’ll be cured before the end of the year 🤞🏼What is one thing makeup/skincare related that you struggle with? Something you can’t make look right. For example, for me it is concealer. I have tried so many different things (still testing some), but this is the one area of my face that looks the worst at end of the day. I also feel like it’s a very important one as I want to make sure I get those under eye circles covered, but don’t want it to look cakey. Let’s help each other out! Give me your concealer tips and I’ll try to help you! 👇🏼
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Una nueva semana y yo todavía con gripa 🤦🏻‍♀️A lo mejor para el fin de año ya estoy mejor 🤞🏼Cuál es un paso en su rutina de maquillaje/cuidado de la piel con la que tienen dificultades? Que no logran que se vea bien? Por ejemplo, para mi es el corrector para tapar las ojeras. Siempre me parece que es lo peor que se ve al final del día. Quiero asegurarme de que estoy tapando las ojeras pero no quiero que el area se vea pesada. Denme sus tips y ayudémonos! 👇🏼
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#motd #maquillajedeldia #maybelline #uobeauty #drugstoremakeup #makeupoftheday #nomakeupmakeuplook #nomakeupmakeup #lauramercier #tintedmoisturizer #affordablemakeup #bloggercolombiana #bloggermexicana #pdxblogger #portlandoregon #portland #sephorahaul #narsconcealer #bellezanatural #maquillajenatural #discoverunder100k #instagood #glittershadow #glittereyeshadow #makeuphelp #makeuptips #makeupbag #leatherbag
  • Happy #Sunday! A little #throwback to the end of the summer when I had a fresh tan (that has now faded) and was playing with the @hourglasscosmetics #scatteredlight shadow in Smoke. Only used some bronzer and the #hourglass shadow to add a little something. Love how easy these were to use. I had no trouble with fallout throughout the day or longevity.
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I hope you all had a very relaxing weekend ♥️
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Feliz Domingo! Esto fue al final del verano cuando todavía estaba bronceadita y estrenaba la sombra de @hourglasscosmetics en el tono Smoke. Son súper fáciles de usar! Yo no tuve ningún problema durante el día, al final se veía igual que apenas la apliqué.
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Espero todos hayan tenido un buen fin de semana ♥️
  • Happy Friday! I hope you’re on your way to a lovely, relaxing weekend. Any plans? I will be doing homework and playing with some makeup. These are all products I have been using for a while now and love. Still obsessed with the @thrivecausemetics eyeshadow palette. The quality is amazing and you really don’t need anything more. Can’t go wrong with the @marcbeauty bronzer. It has to be one of my all-time favorites. @maybelline has some of the BEST mascaras and the @beccacosmetics highlighters are the most beautiful.
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Feliz Viernes! Espero se estén preparando para un fin de semana súper relajado. Estos son todos productos que he usado ya un tiempo y todos me encantan. Les súper recomiendo las sombras de #thrivecausemetics. La verdad que no se necesita más. Los polvos bronceadores de #marcbeauty son de los mejores que he usado.
  • #SaturdaySkinGiftedMe What’s the last skincare you tried? A little skincare, a little newness. The @farmacybeauty Green Clean is my favorite way to take off my makeup. I then use the @freshbeauty Soy Face Cleanser.  their Peel Gel - and I really liked how gentle it was. My skin was not red afterwards and it is just a very satisfying feeling. I would only do this maybe once every couple of weeks but it is a nice complement to my routine.
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NEW - the @fur_you Silk Scrub (gifted). This is a gentle exfoliant to be used 2-3 times a week on your body. It can also be used as a mask, but I see myself using it after I shave. I’ve only tried it on my hand so far and I was very impressed by how gentle it was. It didn’t feel scratchy. And I LOVE the packaging. It is so practical and hygienic.
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Productos para la piel! Para quitarme el maquillaje uso #GreenClean de @farmacybeauty seguido por el #soyfacecleanser de #freshbeauty. Una nueva adición es el exfoliante de #furyou para el cuerpo. Ya lea contaré qué tal!
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@sephora @saturday_skin #sephora #saturdayskin #OctolyFamily
  • Sharing an #motd today! If you’re not familiar with @colourpopcosmetics, they have amazing quality eyeshadows and so many eyeshadow palettes to choose from. They also always have sales going on and just amazing quality. Other great #drugstorebeauty products include the @physiciansformula #butterbronzer and #butterhighlighter. The bronzer is so good and they released new shades this year. The @lorealmakeup lumi glotion is amazing if you like the glowy makeup look. It is a dupe for the #charlottetilbury Hollywood flawless filter.
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What are your favorite drugstore makeup products?
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Si no han escuchado de #colourpopcosmetics, esta marca es súper económica pero la calidad es súper buena y vale la pena. Además tienen una gran seleccion de productos. Otros productos de farmacia que son súper buenos, los polvos bronceadores de #physiciansformula.

mariiacanoa

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